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More recent major innovations have included Tide Pods and Always Discreet, a new take on adult diapers, but P&G needs more such hits.
P&G also is determined to fare better in terms of diversifying its leadership and doubling down in its largest markets, including the US and China, the latter where it was ill-served for a few years by offering too many inexpensive CPG products versus the upscale offerings that Chinese consumers increasingly crave.
Even as it shrinks its portfolio of brands, Procter & Gamble is under enormous pressure to grow—and to grow faster.
In fact, while the CPG giant continues to slash non-core brands and thousands of jobs, as well as other cost cuts, some suggest the thing P&G does best is to produce executives who leave the company and go on to head other businesses.
Asus (with the PC), Intel, and even Nokia had their own products. I had never done hardware before, and I was very excited by the idea. While wandering through the Hong Kong computer district, I bought the very first netbook. I had to pay a visit to my parent’s countryside house and dig out my old machines along with their accompanying literature left untouched since the late eighties.
So I created Jolicloud, the company behind the Jolibook. It looked almost like a toy with a crappy seven-inch screen. I instantly thought that I could design something better. I’ve always been inspired by the stories about the Home Computing movement. This project was the opportunity to be engaged in its revival.
Susannah Grant won the original longform TV award for HBO’s Anita Hill drama “Confirmation.” She was also honored with the WGA’s Paul Selvin Award, given for embodying the spirit of the constitutional and civil rights and liberties. The animation trophy went to Joe Lawson for “Bo Jack Horseman” for the “Stop the Presses” segment.Barry Jenkins’ script for coming-of-age story “Moonlight” won the Writers Guild of America award for best original screenplay and Eric Heisserer’s script for science-fiction saga “Arrival” won for best adapted screenplay. “Moonlight” — a searing tale in three sections of a boy, teenager and man coming of age in 1990s Miami — topped Taylor Sheridan’s “Hell or High Water,” Damien Chazelle’s “La La Land,” Jeff Nichols’ “Loving” and Kenneth Lonergan’s “Manchester by the Sea.” It was based on a story by Tarell Alvin Mc Craney.FX swept the major TV awards as “Atlanta” won best new series and top comedy series while “The Americans” won drama series. “A lot of people back home are watching this and they see me doing these things and they get inspired,” Jenkins said.The key to reigniting growth is building and promoting superior brands and products, and to setting up your people for success.Cost cuts and brand-trimming will enable P&G to put more resources toward its surviving brands and also into revitalizing the innovation engine that not too long ago came up with disruptive products including Swiffer cleaners and Crest Whitestrips.